Since the widespread legalization of marijuana, there has been a steady increase in marijuana-based brands, but the most interesting part of this story is the rise of women-centric cannabis products and services. From CBD lotions and topical oils to tinctures, low-dose mints, and even CBD intimacy products, there are a lot of woman at the helm pushing the industry forward with innovative products.

But despite this progress, women in C-suite level positions at publicly-traded cannabis companies has been on a downward trend, falling from 36% in 2015 to 27% in 2018 with many women trying to break into the space reporting that they’ve started to bump into the so-called “grass ceiling”—which has in turn seen more women go out on their own and carve their own slice of the $19.6 billion industry.

So, this 4/20, we’re celebrating women in weed who are not only making major moves in the cannabis space but making major money, too. These incredible female founders are bringing us brands designed with women in mind. Read on to learn more about these feel-good brands and the badass women behind them.

Tetra

Tetra brings beauty to the smoking experience. The brand makes the most aesthetically pleasing smoking accessories, thanks to amazing designers. Enjoy the moment more with enchanting pipes, ashtrays, and more.

Brown Girl Jane

Brown Girl Jane’s collection of broad-spectrum CBD products are formulated with balance and rest in mind. The brand, founded by women of color, also donates a portion of its sales to non-profits aligned with its mission to better the lives and wellness of WOC.

Mendi

Designed with athletes in mind, Mendi’s products deliver all the pain-relieving, stress-reducing, inflammation-beating benefits of CBD, without the THC. Athlete fans of the brand include Megan Rapinoe, Sue Bird, Nneka Ogwumike, and more.

Barbari

Barbari’s pre-made spliffs contain an herbal blend of organically grown CBD-rich hemp flowers that boast 5% calming CBD and less than 0.3% THC. Opt for the Herbal Blend and combine with a pinch of bud if that’s more your style.

Undefined Beauty

Undefined Beauty taps into the anti-inflammatory powers of CBD to soothe, brighten, and balance the skin. Combined with rosehip, jojoba, argon, and other powerhouse skin-care ingredients, CBD shines in the brand’s Glow Elixir.

Mello

Mellow was founded to help people calm anxiety through the powers of CBD. Mellow’s products bring you all the benefits like pain relief, reduced stress, better sleep, and improved mood in whatever form is right for you!

Dreamt

This female founder knows just how painful it can be to stare at the ceiling night after night willing yourself asleep, so she solved that problem. Carolina Vazquez Mitchell created the perfect blend of THC, CBD, melatonin, valerian root, for a great night’s sleep.

Equilibria

Made for women, by women Equilibria was created to serve women’s specific needs through CBD. Their products work to support the female body through everything from menstruation, menopause, and childbirth.

Prismatic Plants

When founder Sarah Polansky found herself struggling with chronic illness, she found CBD to be the support her body needed. Prismatic Plants was created to give women the help they needed with a mission to protect the planet while they were at it.

Besito

Besito is cannabis with a purpose. Not only does the brand bring premium products to the market, but it also advocates for LGBTQ rights, criminal justice reform, and the advancement of scientific research in cannabis. In other words, Besito makes safe vapes that you can feel good about buying.

Sweet Reason

Sweet Reason is the drinkable solution to CBD. Harness the benefits of CBD in the most refreshing way. Take a sip, calm your mind, and kiss stress goodbye.

Foria Wellness

Foria brings CBD to sexual wellness. Foria believes people with vaginas are underserved and deserve products just for them. This CBD has been designed to keep your most intimate bits happy and healthy.

Stevie

Influencer turned entrepreneur Courtney Trop found her followers more and more interested in her daily cannabis use than her fashion blogging and decided to give the people what they wanted, CBD. Stevie is an organic, ethically, and sustainably sourced supplement to make cannabis a part of every day.

Lord Jones

CBD with a sweet tooth. Lord Jones makes the most delicious way to get your dose of CBD. Soothe your stress as you let these melt in your mouth candies go to work. And once you’re hooked, check out Lord Jones many other CBD delivery products.

Leune

Leune is taking it back to basics with the cleanest possible products. Whether pre-rolled joints or vaporizers, Leune’s products are top-notch. They are working to elevate the cannabis experience and are raising the bar for the whole marijuana industry.

This story was originally published on April 20, 2020, and has since been updated.

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