Today’s pro tip is for influencers and content creators looking to secure brand partnerships. Whether you are a micro influencer or top tier talent, there are specific elements that brands and marketers are looking for when vetting influencer partners. The easier it is for a marketer to find specific information, the higher your chances are to land new opportunities. It is also important that your profile reflects your interests so you can attract brands that are an authentic fit to your lifestyle and feed. 

Here are five ways you can update your Instagram Profile to increase your opportunities for earned and paid brand partnerships.

Author Bio

Paulina is a digital and social media professional based in Los Angeles with over 6 years of experience in Influencer Marketing. She is currently a Senior Marketing Manager at Who What Wear and previously worked at Golin PR, spearheading influencer initiatives for brands such as Acura, Luna Bar, Adobe and more. With experience with fashion, tech and CPG brands, Paulina has become a vocal advocate for global influencer, content and experiential strategies.