In 2020, people are putting their money where their beliefs are and voting with their dollars—and Gen Z is leading the way.

In fact, 68% of Gen Zers expect brands to contribute to society. And 61% of Gen Z say they’d also pay more for products or services that are produced in an ethical and sustainable way.

So in this panel, we’re thrilled to bring three founders to the stage who’ve proven that it is possible to do good, be good, and build a business they are passionate about. 

Panelists:

Lauren Conrad | Designer, New York Times Best-Selling Author, Philanthropist, & Co-Founder of the Nonprofit The Little Market

Hannah Skvarla | CEO & Co-Founder of the Nonprofit The Little Market

Jessica Alba | Founder, The Honest Company

Moderator:

Jaclyn Johnson | CEO and Founder, Create & Cultivate