When you’re building a business there’s one question we all have to answer: Do I self-fund or do I raise money? Unfortunately, there isn’t a definitive answer because there are so many variables and ultimately, the choice depends on your business goals.

But to help you make the decision we’ve asked six women who have either bootstrapped or sought outside investment for their companies to share their experience. Here are our panelists, who have made big moves in the world of small business.

Panelists:

Molly Hayward | Founder and Chief Brand Officer, Cora

Arielle Loren | Funding Expert for Women and Founder, 100K Incubator

Vanessa Dew | Co-Founder and Chief Sales Officer, Heath-Ade

Hilary McCain | Founder and CEO, Sweet Reason CBD

Jaclyn Johnson | Founder and CEO, Create & Cultivate

Moderator: 

Sacha Strebe | Editorial Director, Create & Cultivate