Making it With Madewell Summit

The Handmade Marketplace: How to Create a Brand Locally, Globally, and Online

Over the past decade, the handmade economy has been on an upward trajectory with no signs of slowing down. Today, Etsy is the sixth most-visited marketplace site in the U.S., after Amazon, eBay, WalMart, Target, and Best Buy.

But if you’re a maker with a passion, a quality product, and a ton of perseverance, how exactly do you enter the handmade marketplace and turn a profit?

How do you develop a marketing strategy that expands your potential customer base, create a pricing structure that compensates everyone in your supply chain fairly, and scale a business where everything is made by hand?

Luckily, we have a panel of creative entrepreneurs who can help answer those questions in our Handmade Marketplace panel.

Panelists:

Blair Armstrong | Founder, Gilded

Danielle Nagel | Owner and Designer, Dazey LA

Erin Barrett | Owner and Creator, Sunwoven

Paola Mathé | Entrepreneur and Content Creator

Moderator:

Rebecca van Bergen | Founder & Executive Director, Nest