Her radical data-driven approach to selling clothes has completely disrupted the retail model by combining data science with technology and personal stylists. Today, Katrina Lake’s online personal styling company, Stitch Fix has taken a multi-billion-dollar slice of the $368-billion US apparel industry but she is just getting started.
Stitch Fix is equally concerned with social impact and using their influence for positive change. After experiencing her own challenges first hand as a female entrepreneur struggling to fundraise in a male dominated VC landscape, Katrina has prioritized diversity for Stitch Fix from the start. They recently pledged to use resources, influence, and data to create real, systemic change as part of their long term work on social justice and diversity, equity and inclusion and sustainability efforts.
Most recently, they launched a new grant and mentorship program called Elevate which will help to grow, mentor, and support underrepresented entrepreneurs in a bid to help bring needed diversity into the apparel ecosystem. Stitch Fix also publicly shared their longstanding commitment to pay equity, which they analyze through the lens of race in addition to gender.
Speaker:
Katrina Lake | Founder and CEO, Stitch Fix
Moderator:
Elaine Welteroth | New York Times Bestselling Author, Award-Winning Journalist, and Producer and Judge on “Project Runway”
LA 2020 | Panel
Secure The Bag: How To Pitch For Profit, Raise Money For Your Business, And Land Six-Figure Deals
Culture Leadership