Summer Camp
Ready, Set, Launch: How to Strategize a Perfect Product Launch
So, you have a great business idea—now what?
As all of you know, having the idea is just the beginning. Whether you're launching something huge, something small, or simply updating your current offering, a product launch takes time and careful planning.
If you rush to market without having your ducks in a row it could be a recipe for disaster.
So, how do you turn that idea on paper into a product?
In this roundtable discussion, we’re going to strategize the perfect product launch with five powerhouse women who’ve done just that with great success.
Panelists:
Dianna Cohen | Founder and CEO, Crown Affair
Janessa Leone | CEO and Designer, Janessa Leone
Abigail Cook Stone | Founder and CEO, Otherland
Evá Goicochea | Founder & CEO, maude
Cass Dimicco | Founder, Aureum Collective
Melanie Elturk | CEO & Co-Founder, Haute Hijab
Moderator:
Sacha Streve | Editorial Director, Create & Cultivate
LA 2020 | Panel
Secure The Bag: How To Pitch For Profit, Raise Money For Your Business, And Land Six-Figure Deals
Culture Leadership