Bella Hadid & Jen Batchelor On Leading a Sober-Curious Movement and Changing The Age-Old Social Ritual of Drinking

Bella Hadid isn't sure how cans of Kin Euphorics showed up in her fridge, but one sip and she's glad they were put there.

Working in the modeling industry may be glamorous, but, as Hadid learned, can take a toll on you physically and mentally. So when she discovered and frequently drank Kin Spritz, a non-alcoholic apéritif, she noticed her mood was instantly boosted and she felt good making it through the multiple shows or late nights. Hadid wasn't sure how this drink was capable of making her lifestyle better, but she had to find and connect with its creator Jen Batchelor.

Hadid and Batchelor's instant chemistry was undeniable because they both came from backgrounds where they felt the burnout of their life choices, and wanted to improve their mind, body, and soul. It was as if the stars had aligned. Hadid signed on as a co-founder of Kin Euphorics and together they are building a booze-free culture. Hear Hadid speak from our LA Conference about her new lifestyle and what led her to entrepreneurship below.

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