INSPIRING EVERY STEP.
Revenge is sweet. At least when it comes in the form of Simone De La Rue.
As the featured trainer on "Revenge Body with Khloe Kardashian,” and the powerhouse behind some of the A-list’s most famous behinds and biceps, fitness phenom Simone De La Rue is no stranger to sculpting bodies for the scrutiny of the public eye, and wow-ing that a-hole ex-boyfriend. The former professional dancer, trainer to the stars, and creator of the 8-week Total Body Makeover Plan Body by Simone has been touted as the next Tracy Anderson. With devoted clients including Reese Witherspoon, Chrissy Teigen, and Rosie Huntington-Whiteley, her Los Angeles and New York studios are chicer, and sweatier, than a red carpet. My clients are my inspiration, I love seeing their transformations, emotionally, physically and spiritually,” says De La Rue. One thing the self-made fitness guru who used to scrub the floors of her own studio can’t tolerate? You guessed it: laziness.
More from Simone below.
Name: Simone De La Rue
Instagram: @bodybysimone
Where do your drive and passion come from?
As long as I can remember I have had a love affair with dance. I started dancing at the age of 3. The discipline I learned as a dancer was incredible. I became a perfectionist at a young age, constantly pushing myself to improve my skills. It requires so much hard work, and commitment, if I wasn't passionate, I would not have had such a long career.
What kind of discipline did dance teach you?
It taught me to push through the pain and never give up. It taught me that there is always somewhere to go, always some way of improving and perfecting. It taught me self-love when looking in the mirror and a real connection to myself and my creative side.
How did that discipline help you when launching a biz?
When I first opened BBS, I was the front desk, the manager, the cleaner, I trained 8 hours a day and took care of all the marketing and business needs. That discipline taught me to not be afraid of hard work or to get my hands dirty.
What's the most rewarding part of running Body By Simone?
My clients are my inspiration, I love seeing their transformations, emotionally, physically and spiritually. They are the reason I get up every morning. I want to help them be the best versions of themselves.
What is your biggest pet peeve?
Lazy people, I can only help those who want to be helped, and I can only give you the tools. I can't wave a magic wand and give you the body of your dreams if you don't want to work for it.
What are your biggest fears about running a business?
Growing too quickly or losing the integrity of the brand. I have never been driven by money, and I hope to continue to build the brand from an honest organic place.
What's something you'd like people to know about your job that they probably don’t?
It's extremely hard work. Not only am I doing physical work every day. Training clients and teaching class. But it is also mentally exhausting as I have to put on my business barbie hat and work on growing the brand. It's not as glamorous as my Instagram may depict. :)
What about your career makes you feel the most complete?
If I wasn't a dancer, I wanted to be a physiologist. I think being a trainer is the perfect blend of both of those careers. I love the human aspect of dealing with people and helping them evolve, physically, spiritually and emotionally.
"I love the human aspect of dealing with people and helping them evolve, physically, spiritually and emotionally."
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If you had to trade jobs with anyone else in the world, who would it be and why?
I love my job and would not actually want to trade with anyone. If I had to choose I would say a travel host. Just from a purely selfish love of traveling the world and getting to experience new cultures.
At what point in your career did you find the confidence to really take charge and become the woman you are today?
It's a constant battle to remind myself that I am enough and have done enough. But I do think that over the years I have allowed myself to celebrate my success.
What's the best advice you've ever been given? Or your favorite piece of #realtalk?
Follow your heart and be true to yourself. People can feel if something is contrived. And always trust your gut. your instinct is always right.
When you hit a big bump in the road, how do you find a new road or a detour?
I try and take myself back to why I opened my studio's in the first place. I try and take it back to basics and connect with the work again. Training clients, and teaching.
What song do you sing in the shower when you’ve had a bad day?
"Easy like Sunday morning" :)
Photo Credit: @davisfactor
Hair & Makeup: @SmashboxCosmetics @TheGlamApp @TheOuai
