In honor of National Women’s Month, we’ve teamed up with Vans to help "Foot the Bill" and provide financial support to women-owned small businesses across the country.
COVID-19 has changed all of our lives—socially, emotionally, physically, and certainly financially—in the blink of an eye. We have seen the impact of the coronavirus pandemic hit our communities, economy, and our main streets. While the business impact of COVID-19 has varied depending on industry, there's one group that has been hit particularly hard in America: women-owned small businesses.
In honor of National Women’s Month, we are teaming up with Vans to help “Foot the Bill” and provide financial support to local, and community-driven small businesses across the country.
The Vans “Foot the Bill” initiative invites independent shops and community-driven organizations to collaborate on a custom footwear and apparel design, featuring original artwork that best represents their business’ identity. The exclusive designs are available for purchase through the Vans Customs website, and the net proceeds from the "Foot the Bill" merchandise go directly to the participating partner to help them navigate through the present challenges.
New businesses and venues are added to the “Foot the Bill” website each week, where consumers can learn more about each business’ story, how they will be utilizing the funds that they receive, and the inspiration behind the design that they have selected for their footwear and apparel.
We believe that small businesses are not only the foundation of our economy, they are the heart of our communities. Supporting women-owned small businesses – as a woman-owned small business ourselves – is at the core of what Create & Cultivate stands for.
Our “Foot the Bill” nominees spotlight three amazing, women-owned businesses from across the country that were deeply impacted by the events of this past year. Their enduring resilience is an expression of the unwavering commitment they have made to their communities. Financial support through this initiative will not only benefit their business, but their respective communities.
Meet the “Foot the Bill” nominees below and then head to www.vans.com/footthebill to shop and show your support.
Portland Flea + Food
is a monthly market held on the last Sunday of the month in Portland, Oregon. It’s a monthly gathering place for the creators, curators and collectors, and a haven for small business owners, local shoppers and communities alike. Every market features 40+ local artists, makers, and curators of the best vintage, handmade and locally-sourced goods in town. It’s almost certain you’ll discover a new favorite piece to treasure.
Portland Flea + Food has taken a huge hit this year, like so many other small businesses, including many of their local vendors. Your contribution not only helps support the monthly flea market, but its many creators, curators and collectors.
Grit N Glory
is a rock n roll inspired clothing boutique and tattoo studio located in the heart of NYC's Lower East Side, led by native New Yorkers Emily Conley and Veronica Mallo alongside internationally recognized tattoo artist and TV personality, Megan Massacre. A combination of gritty fashion sense with an original edge and the glory of an exclusive and coveted tattoo expertise.
Grit N Glory was one of many tattoo and retail shops forced to close this year. Your support not only helps the business stay afloat, but also provides assistance to their many artists and collaborators.
Sweat Records
opened in 2005 to cater to Miami’s huge audience of music lovers, as well as visitors to the tropical metropolis. They carry Miami’s widest selection of new and reissued vinyl, as well as used LPs, turntables, accessories, enamel pins, local merch, zines, and more. Today, Sweat Records is not only known for being a world-renowned record store, but its regular schedule of in-store and all-ages programming and events.
Sweat Records, like many brick and mortar retail businesses, pivoted to focus on digital sales this year and were Your purchase not only supports the business of vinyl, but helps to preserve the legacy of its many artists and musicians.
To learn more about Vans’ “Foot the Bill” program, nominate your favorite small business, or shop and support the participating partners, head to vans.com/footthebill.
MORE ON THE BLOG
Missed out on Gina Bianchini’s incredible session from our Offsite? No worries! We’re sharing her insights on building a thriving community that feels like a real network, not just an audience.