Photo: Smith House Photography
As society re-emerges, we’re all navigating what it means to “get back to business” in this new normal. That’s why our biggest virtual event of the year will be all about the future of work. From hard-hitting conversations about pivoting to digital and navigating remote leadership to reimagining retail and making the most of social media marketing, our Future of Work Summit presented by Mastercard has it all, and so much more. It’s time to re-examine our big-picture strategy, so let’s put our creative caps on and plan for what’s next, together!
Our line-up for Saturday, September 12th is stacked with capital B bosses. Jenna Lyons is kicking off the day with an inspiring conversation on how to turn what you love doing into a successful business, then Hillary Kerr is taking the virtual stage with Camila Alves McConaughey to talk about how she switched lanes from model to media mogul and community leader, and Katherine Power and THE Cameron Diaz are taking the mic to share how they bonded over wellness and wine and built a clean wine brand from scratch. Trust us, you won’t want to miss out!
Read on to learn more about everything we have planned and what you need to know to make the most of it. If you haven’t already, be sure to buy your digital pass ASAP!
Psst… Insiders get access for free. (Yep, free!) Not an Insider yet? Read up on all the perks and sign up here.
THE DATE
Saturday, September 12th, 2020
TUNE IN FROM HOME
First things first! On Saturday, September 12th, you’ll receive an email with the link to access the exclusive Future of Work site. Please note: All content will go live on Pacific Daylight Time (PDT), including the launch of the exclusive Future of Work site. To find out what time a session is happening in your time zone, use this handy time zone converter.
Future of Work is made up of pre-recorded video sessions hosted via Vimeo and live video sessions streaming via Zoom. We recommend that you have a strong WiFi connection and update to the latest version of Zoom for the best experience. Future of Work is optimized for desktop, so it is best viewed via a computer or laptop, rather than a tablet or phone.
While the live content is specifically designed to be watched in real-time, you’ll be able to access and view it until Friday, September 18th at 5 pm PDT (Insiders, you have all-access even after the cutoff via your C&C Insiders dashboard!). You’ll be able to RSVP up until Tuesday, September 15th at 12 pm PDT.
THE SCHEDULE
Future of Work is built just like our in-person conferences, which, of course, you all know and love. We have a stacked schedule with an A-list line-up of speakers so we suggest taking notes along the way.
Want the full lineup? Check out the play-by-play schedule to map out your big day. Please note, all times are listed in PDT (Pacific Daylight Time) and EDT (Eastern Daylight Time). To find out what time a session is happening in your time zone, use this time zone converter.
It’s going to be HUGE so we recommend getting a head start on planning out your day now.
THINGS TO PREP AHEAD OF TIME
Here are a few things to prep before the big day so it goes off without a hitch:
Make sure you have a strong WiFi connection.
Install Zoom on your desktop computer or laptop and test it out.
Zoom tips:
Find a quiet place to tune in. Try to situate yourself in a small room that does not have an echo.
Try and stay away from noisy electronics and silence your cell phone and computer notifications for an optimal experience.
When possible, limit your internet connection to solely the device you’re using for the Zoom conference.
Set your phone to airplane mode, pause your television connection, ask others in your home to pause anything that may require a strong internet connection, etc.
Be sure to download the workshop assets so you can follow along with the expert in real-time. Note: Your exclusive workshop downloads will be available starting Saturday, September 12th via the exclusive Future of Work site.
Join the Mentor Power Hour Slack channel and peruse the list of mentors who will be answering questions in real-time in hour-long Zoom webinars and choose your mentor(s).
We have experts in everything from personal branding to building start-ups from scratch to raising funds.
If there’s more than one mentor you want advice from, don’t worry! You can hop from session to session over the course of the hour if you’d like.
Don’t forget to jot down any questions you have for the mentor sessions ahead of time! You’ll be able to ask your Qs in real-time by typing them into Zoom’s Q&A feature.
GET SOCIAL
Stay tuned for exciting announcements and updates by following along on our social at @createcultivate. Don’t forget to tag @createcultivate and use the hashtag ##CCFutureOfWork for the chance to be featured in our Instagram Stories throughout the day! (Psst… Search “Create Cultivate” on Instagram to use our custom GIFs.)
NETWORK
Networking is a huge part of our event and our C&C Future of Work Attendees Slack Workspace is a great place to mix and mingle with your fellow Create & Cultivators before, during, and after the big day. We’ve created channels for every workshop and panel, as well as channels for international attendees, networking, and more!
Attendees will receive a link to access our Create & Cultivate Future of Work Attendees Slack Workspace in our What to Expect newsletter on Wednesday, September 9th. This Slack channel will remain accessible until Friday, September 18th at 12 pm PDT. Not familiar with Slack? Here are a few tips to get you started:
Download the Slack app to your phone, computer, or both
Complete your account profile with a profile photo, your name, and what you do
Public conversations will happen in the channels (ex: #networking) and are located on the left-hand side of the app. You can also start direct messages with others in the Slack workspace
Hit send too early on a message? Slack has an edit feature! Click the three-dot icon located on the right side of the message to open the drop-down of message options
We’re all about GIFs at C&C! Here are instructions on how to integrate GIPHY into your Slack account.
Our Slack workspace is a busy, happening place on the day of the event. Streamline the notifications you receive by using the “mute” feature on channels that don’t pertain to you. To mute a channel, simply open up that channel, click the three-dot icon labeled “more,” and select the mute option
Most importantly, be kind and respectful of others. If you don’t follow this rule, you will be removed from the Slack group
If you have any questions on the day of the event about navigating the schedule, accessing the workshop downloads, or anything else, you can drop them into the customer service channel in Slack.
C&C INSIDERS’ PERKS
Our Insiders get a ton of perks at all our events—and Future of Work is no exception. As an Insider, you’ll have access to all of the workshops, mentor sessions, panels, and keynotes via your C&C Insiders dashboard. This content will be uploaded by September 25th, 2020. Not an insider yet? Well, don’t miss out—you can sign up here.
VIRTUAL GIFT BAGS
We know you want ‘em! Complete our post-event survey to receive an email packed with promo codes from some of your favorite brands, including Parade, UOMA Beauty, Hause of Curls, Tonic Site Shop, Amanda Kolbye, and more. You’ll receive the survey in your inbox on Friday, September 18th, 2020.
TECHNICAL DIFFICULTIES?
Live chat with a C&C specialist on CreateCultivate.com. You’ll see a “Chat With Us” pop-up in the bottom right corner of your screen.
WE ARE SO EXCITED TO SEE YOU ONLINE! Who are you most excited to hear speak? Which workshop are you looking forward to most? Tell us in the comments below!
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