How One Woman Used TikTok To Land a Job Promotion

It was the beginning of the pandemic, and while the world was trying to figure out how to navigate the new norm, a woman named Natalie was learning TikTok. In those early days of 2020, she posted everything from humorous musings on dating to corporate America jabs. To her surprise, the corporate videos resonated with her audience, so she dubbed herself Corporate Natalie, and the rest is history. To date, she's got over 148K followers and 18M likes on her TikTok channel.

So, it should come as no surprise that her following and knack for connecting with people also helped her nab a promotion. Yep, her media empire is a side-hustle, and she's still putting in hours at a 9-to-5 job, but her fame led to a position change at her corporate job. She not only got an opportunity to switch to a completely different department, but that meant she'd be getting a promotion and more freedom to be creative and lead. If you're also looking to land a job promotion or use social media to build your brand, click play below to hear Natalie speak on how she got to where she is, and what the future looks like for her full-time job and Corporate Natalie.

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Prerna Gupta on Social Media, NFTs, & the Creator Economy in the Age of Web3


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ABOUT THE EPISODE

Serial entrepreneur, Prerna Gupta, is the Founder & CEO of Telepathic, the umbrella company behind Hooked, the #1 storytelling platform in the world reaching 100 million Gen Z viewers. She has reached over one billion consumers with her apps, where she harnesses the power of tech to do good.

After garnering over a decade of success building Web2 apps, Gupta has recently embarked on a new initiative, launching a music video NFT social platform, Mysterious, with a diverse group of founding artists.

Telepathic's investors include Ashton Kutcher, Steph Curry, Kevin Durant, LeBron James, Mariah Carey, Jamie Foxx, and Joe Montana just to name a few. Prerna has also been named one of the Most Influential Women in Tech by Fast Company, and her writing has been featured in New York Times, Vogue, and TechCrunch, among others. Needless to say this woman is an incredible powerhouse whose story will inspire you!

On this episode of WorkParty, Prerna is sharing her experience being on the forefront of the Web3 revolution, the future of social media and short form video in the metaverse, and the importance of getting more women and non-binary people involved in the space.

IN THIS EPISODE WE TALK ABOUT:

  • Her early passions and childhood aspirations

  • Using technology to create products that change the way we interact with culture

  • Rethinking the social media landscape in the wild world of Web3

  • The importance of evolution, adaptability and increasing market volatility

  • How music videos will draw mass audiences to Web3

  • Why culture is becoming increasingly global in the digital age

  • How Web3 is changing the economic business model for digital content

  • The rise of decentralization and giving control back to users

  • Non-linear success and trusting the trajectory of your career

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Leveraging a Long-Term Tenure with Who What Wear's Kat Collings & Brianna Mobrem


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ABOUT THE EPISODE

Hey listeners, welcome back to WorkParty! I’m so excited for today’s episode—I’m chatting with not one but TWO trailblazers in fashion media who have played integral roles in shaping fashion’s digital presence. 

Kat Collings, editor in chief of the premier fashion website WhoWhatWear.com, and Brianna Mobrem, President and CFO at Clique Brands, are at the helm of their industry, changing the way women feel about fashion and beauty.

Under Kat’s leadership, Who What Wear received Digiday's most innovative publisher award, readership grew 117%, and sales driven from content had a meteoric rise of 230%.Top line revenue grew 1500% over the course of Brianna’s tenure, while her financial expertise and deep knowledge of the business has been instrumental in leading multiple fundraising rounds for Clique Brands. 

Both lead the company and its goal of championing the idea that style is inclusive and attainable by all. Today we’re talking about their path to success in style, and the moves that set them ahead of the rest. 

IN THIS EPISODE WE TALK ABOUT:

  • A day in the life working in a major leadership role for Clique Brands / Who What Wear

  • What steps each of them took to land their dream jobs in fashion media

  • Why patience is so crucial when it comes to planning the trajectory of your career

  • How to take a non-traditional approach to breaking into the fashion industry

  • How to get exposure to emerging brands and industries early on

  • Importance of employee personal brands and social media presence in the digital age

  • How to cultivate company loyalty and the perks of staying in it for the long-haul

  • Why you should always go where you are valued, and leave where you are tolerated

  • The essential questions you need to be asking yourself before fundraisinig for your biz

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The Key to Innovation with ADP's Ruth Davis

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ABOUT THE EPISODE

Today’s guest is entrepreneurial executive, Ruth Davis. As the General Manager of SBS Digital Solutions and Business Development for ADP, she’s at the forefront of one of the leading providers in human resource (HR) software solutions and outsourced services. She has spent most of her career building, launching and running digital businesses, and is now responsible for ADP’s newest flanker brand, Roll by ADP.

Ruth started her career as a strategy consultant and then moved into industry where she led web channels and various lines of business at SAAS based companies. Prior to joining ADP, she also spent five years in corporate venture development, launching startups within large corporations including EY TaxChat, a direct-to-consumer assisted tax preparation business that’s delivered through a mobile app. From venture-backed startups to Fortune 500 companies, this woman’s breadth of experience spans a wide range of industries.

Ruth is not only a particularly savvy business woman, but she’s also a dedicated leader, team builder, and has mentored teams of 60+ people including product, marketing, operations, creative, and more. She is a highly technical business leader known for leading cross functional teams to develop and deliver transformational results.

Thankfully, Ruth is here today to share her insights with us! From digital solutions and innovations for small businesses, to female mentorship,  tax preparation and more, she’s dishing out all of her best tips, tricks, and advice on this episode of WorkParty.

ADP | Make payroll easy with Roll by ADP, the only chat-based payroll app built for small businesses. New users get 3 months FREE when they visit getroll.com/workparty and download the app. Terms and conditions apply.

IN THIS EPISODE WE TALK ABOUT:

  • How she started her career during the early internet days before the rise of online businesses

  • Fostering ideas, creating something that doesn't yet exist, and finding a way to make it happen

  • How Roll by ADP is providing a one-of-a-kind digital payroll solution for small business owners

  • The importance of a proactivity vs. reactivity

  • Why small business owners should almost ALWAYS outsource tax filing and payroll

  • Her best innovation practices for taking an idea from start to finish

  • Why failing is not only okay, but crucial for learning when launching a new product or business

  • Choosing will over skill when it comes to the hiring process

  • Diversity's ability to enable and drive innovation

  • The importance of communication, connection, and understanding in leadership

  • Intentional mentorship, and putting in the time and effort to get what you want

  • Why success has everything to do with experience and nothing to do with accolades

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Jenna Kutcher on How to Own Your Awesome, Build a Successful Biz, & Have Fun Doing It

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ABOUT THE EPISODE

Today’s guest is the incredible Jenna Kutcher—an entrepreneur, expert marketer, podcast host, educator, and mother, who just added first-time author to her resume! 

Jenna’s ticket to success was a camera she found on craigslist for $300. That purchase led to a seven figure business built on the foundation of curiosity and constant learning. She set massive goals for herself, achieved them, and now helps women redefine success, chase bolder dreams, and tackle their biggest goals. Jenna inspirez womens everyday to start profitable and sustainable businesses that they love, live life on their own terms, and capture their business freedom!  

Today Jenna and I are getting into the nitty gritty of mastering the blueprints of business, plus motherhood and entrepreneurship, growth as a leader, and how she’s helping women achieve their dreams while remaining in the present through her new book, How Are You, Really?

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How to Stay Open to Life's Invitations & Make Your Dreams a Reality with Kamie Crawford


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ABOUT THE EPISODE

The former Miss Teen USA winner chose an unconventional path by pursuing a career in TV after graduating college. After years of local gigs and a few bouts of doubt, her hard work finally paid off. Now, the creator and model works alongside Nev Schulman, with her signature red flag and unfiltered expressions, broadening Catfish’s narrative from poking holes in online dating tales, to finding compassion and understanding for others.

She’s also the host of her own podcast, Relationsh*it, and most recently was named Sports Illustrated’s swimsuit Rookie for May!

I’m so so excited to have Kamie on WorkParty today to talk about trusting your gut, following intuition, and making things happen. From mindset to confidence, she has the best advice for following your dreams.

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Making Innovation Personal with Ashleigh Hinde, Founder & CEO of WALDO


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ABOUT THE EPISODE

When Ashleigh Hinde launched WALDO as an ambitious 28-year-old, she had one goal: disrupt the eye care industry and make eye care an essential part of everyday life. She founded WALDO as an innovative, global e-commerce company that would champion positive vision for all through accessible, high quality products and trustworthy expert service with a human centric customer experience. Today, the brand sells daily contact lenses and other eye care products without the price tag and hassle.

As the granddaughter of acclaimed South African wildlife photographer, Gerald Hinde, as well as an avid wildlife photographer herself, Ashleigh understood the role our eyes play in how we see the world. She began wearing contacts at 11 years old and after nearly two decades, spent across three continents, grew frustrated with the quality of and massive markups on contact lenses sold by large pharmaceutical companies. 

She launched WALDO from a simple need: she needed to order more contacts but found the process complicated, confusing and expensive. So, inspired to drive innovation in the industry, she dove head first into the world of entrepreneurship to make eye care both personal and exciting.

On this episode of WorkParty, find out how Ashleigh made the leap to entrepreneurship after years in the corporate world, and how she’s on a mission to end avoidable blindness, one lens at a time.

IN THIS EPISODE WE DISCUSS

  • Her upbringing and how it inspired her to create WALDO

  • Fundraising challenges and strategies for healthcare startups

  • Advice for founders who are struggling in the early stages

  • The importance of a feedback loop in product development

  • Why your value proposition should be short and sweet

  • Building a human-centric brand that is easy to understand

  • Preventing avoidable blindness one lens at a time (the world's leading disability)

  • How to incorporate philanthropic endeavors for your business on a low budget

  • Why your initial key hires should be a tam of mentors

  • Putting more focus on your customer acquisition costs

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  • Swag.com | For 10% off – Go to Swag.com/party and use promo code PARTY10.

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24 Productivity Hacks From Successful Career Women

Regardless of your industry, job title, or goals, you probably have a to-do list that seems never-ending. Yet, with so many tasks vying for your attention, it can be easy to get to the end of the day and feel as though you really haven’t accomplished anything.

To help, we tapped into the brilliant minds of 24 female leaders to learn the one productivity tip that has changed their life and freed them up to work on what matters most. Try one or try them all! The real impact comes from finding what works best for you.

1.Get an Early Start

I am most productive two to three hours before my day actually starts. Even if I woke up at 8 a.m., I always found myself feeling rushed and scattered throughout the day. The moment I started waking up two to three hours earlier, it gave me the quiet time and space I needed to build out lists and goals for my day and get work done without any distractions. Even if the rest of my day turned out to be unproductive due to things outside of my control, having those hours in the a.m. within my control has been a game-changer for my productivity. 

2. Utilize Automations

People might think that I’m a superwoman, but my real super power is utilizing automations. I started building them when I was working in Corporate America to help me and my team complete repetitive and mundane tasks more efficiently and accurately.

As a solopreneur and consultant, I've integrated bots and automations whenever and wherever possible for the things I don't like doing and don't want to spend my time doing. I love using automation software like IFTTT for my emails, social media posts, contact forms, automating responses, and beyond. Specifically, it has been a game-changer for managing my calendar and my emails. 

3. Focus on the Big Picture

With dozens of active projects, at any given moment, across different industries, I found that the most important thing for my productivity and effectiveness has been to set aside time to take the big picture view of those projects as well as how I would like my businesses to grow.  

At least once a month, I schedule a three-hour appointment with myself! My appointments have allowed me to review the wins, challenges and forward paths on active projects. They also give me space to be intentional about my goals for my companies, and not only business growth, but also how we can contribute to our communities and foster equity, diversity, and inclusion.

4. Do Your Most Important Task First

Learning about Daniel Pink's "Most Important Task" has been a game changer for me. The idea is that you pick one most important task for the day, and do that first thing in the morning. Particularly during this COVID work-from-home era, distraction is so prevalent that it's tempting to dig into the easiest task when I sit down to work. This isn't, however, always the most important task. 

Now, I pause before I go to bed at night and write tomorrow's most important task on an index card. I put that card on my computer, and that's the first thing I do when I sit down to work.

5. Prioritize Tasks With High ROI

Focus first on the tasks with high return of investment (ROI). This simple philosophy governs how you would invest your money, and you can do the same thing with your time. Focusing on tasks that give you high returns, like automating processes, will allow you to reinvest your time and energy to give you even more "bang for your buck" so to speak.

When I first started my company, it was just me at my kitchen table doing everything from product design, finding manufacturing partners, branding, photographing, setting up my e-commerce site, emailing and social marketing, etc. I learned to focus on tasks with high ROI first as a matter of survival. I'm a former product manager, so I learned early on the importance of prioritizing tasks. Between having my priority list and focusing on tasks with high ROI, I was able to get the company off the ground and find the product/market fit I needed in order to be able to start hiring.

6. Practice Breathing Exercises

While I like meditation and think it does a lot of good, personally, I’ve been an adherent of practicing pranayama (breathing exercises for relaxation and focus) daily for years. I find that pranayama is more effective at clearing your mind and preventing your emotions from interfering with your decision-making.

Managing my team remotely, while staying inside during quarantine, I’ve noticed that people have started paying much more attention to their inner state. In fact, I feel like our awareness and attitude towards mental health is experiencing an important global shift overall. 

7. Meditate in the Morning

The first thing I used to do in the morning, even before getting out of bed, was to check my emails and other notifications. I found myself getting stressed and overwhelmed from the moment I woke up, and this set the tone for the rest of my day. 

Now, I disable my alarm and immediately hop into a 10-minute morning meditation using the Insight Timer app. A daily 10-minute morning meditation in bed has never asked too much of me in terms of my time and effort. This habit kicks off my day with grounded and peaceful energy which has actually helped me be more productive at work.

8. Plan Your Day the Night Before

After having kids, my mornings felt hectic and disorganized. So, I plan my week on Sunday evenings, and then each weeknight, I review and prepare for the next day. I’ve found it game changing to review the next day’s activities, identify priorities and pack up any items the night before.

When I wake up the next morning, I feel organized and ready to start the day. It helps to save time and also allows us a little extra time for the unexpected things that can happen in the morning. 

9. Practice Essentialism

I practice Essentialism: it is the rigorous prioritization of only the most essential projects in my business. Any business opportunity that does not forward my three priorities for the quarter gets deprioritized or delegated. 

When I was experiencing entrepreneurial scatterbrain, I quickly pivoted to Essentialism which increased my focus and my bottom line. When I coach female executives and leaders, the first practice is to the three most essential business priorities to communicate to their team and three other essential life priorities to communicate to their family and manager. The process of choosing which three initiatives to prioritize in and of itself is clarifying and strategic. 

10. Take Short Breaks Often

I started taking breaks every two hours even if it was just for 10 minutes. I used to work non-stop with little breaks thinking I could get more done. The problem was most days I was working 12 or more hours resulting in major burn out. Taking short breaks every two hours has been a game-changer because it allows me to rest my eyes, take a few deep breaths, or get a snack, giving me a needed boost.

11. Utilize Gmail Tools

It is a combo of two simple Gmail tools: the scheduled send and the snooze. I'm a very action-oriented person. and if I don't take action quickly, things can fall by the wayside. The scheduled send allows me to write that followup email ASAP after the call, but plan it to go out at a time that is appropriate. The snooze feature is a fantastic way to not let emails get lost in your inbox and even let you file them away and pop up when you need a reminder.  

It has been a staple of my work to stay organized, on top of my work, and feel confident that I'm working on the right pieces at the right time. There is very little that makes me feel worse than accomplishing something, feeling great, and then realizing that I had missed much more impactful and bigger priorities on my plate.

12. Force Yourself to Brain Dump 

Before diving into anything that requires creativity or thoughtfulness, I put a four-minute timer on the clock to free write about it. I force myself to use the entire four minutes and just write whatever comes to mind. Lots of it is gibberish, but quickly, once I get through that, I end up surfacing thoughts and ideas I otherwise wouldn't have if I had just dove right in.

I am a speed demon and a task master. I grew up in start-up land, so "done today is better than perfect next month" has been the name of my game. I think it's a strength of mine, but it also lends itself to multi-tasking which just isn't productive. By spending four minutes to slow down and just think about this one task, I'm able to speed up in the end because my ideas are much more developed and baked.

13. Start With Delegation

Start your week with delegation instead of action item overwhelm. As you write out your to-do list for the week, think critically about every item on the list and if it is critical that you be the one doing it. If you don't have a team to help absorb tasks, look into virtual assistants and interns that can take over your more time consuming, recurring tasks. This will leave you with more time and energy to focus on important tasks that relate directly to your big picture strategy.

This has been revolutionary for my business by giving me back time and mental space to focus on strategy and prioritize tasks that directly result in forward movement. Delegation has directly led to increased revenue by allowing me more capacity to take on additional clients.

14. Invest in a Meditation Practice

Daily meditation has transformed my life and allowed me to be more focused, more calm and able to get much more done. I started meditation because I have ADD which, as an entrepreneur and creative director, is both my superpower and my achilles heel. I draw a lot of creativity from my natural energy but it can leave me scattered as well. 

Implementing a meditation practice has allowed me to slow down and approach my work with calm intention. It is a practice that must be cultivated constantly but it has been worth the investment in time because it ultimately saves time when I am not rushed or forgetful.

15. Walk and Jot

I call it the Walk and Jot. I am sure it is not the formal name, but for me, it stands for walking and dictating the majority of my writing work into my phone. 

It started by happenstance; as a field reporter, I was always running from story to story and needed to write in-depth articles on the go. I found dictating my first draft into my phone, not only saved time, but it allowed for a better free flow of thoughts to shine through. Now, most mornings I walk and dictate into my phone pieces and creative inspiration that I am working on. First drafts are always hard to get on paper, but this way, I don't waste time thinking of the perfect word. This process has enhanced creativity, time management, and productivity all at the same time.

16. Prepare Well For Meeting Someone New

When meeting someone new, prepare well; the conversation will feel more like a second than a first.

Time and attention are precious, and meeting fatigue is a very real thing. When you're meeting new people, it can be exhausting to spend 15 minutes on each person's backstory, and you'll find your 30-minute meeting is over before it feels like it really began. When I meet with someone, I want to be able to jump right into why we're connecting instead of spending the majority of the conversation telling each other things that would surface in a quick internet search. I do a lot of research before I meet with people: I look at their LinkedIn, what they’re posting and engaging with on social media, things they’ve written, and recent news about them or their company to get up to speed on what’s out there. You might find a mutual friend or something you have in common and be able to connect on a deeper level.

17. Devote Time to Critical Tasks

Blocking at least one 90 minutes session in my schedule per day to devote time on the most critical task has been a game-changer for me. I've implemented this new productivity habit as I used to feel overwhelmed by never-ending to-do-lists, and I was always juggling multiple things. On the contrary, multitasking actually slowed me down and hindered me from achieving something that really mattered. During this 90-minute session, I am laser-focused and able to finish a project ahead of schedule.

18. Utilize Asana

I use Asana to project manage all my tasks, both for personal and work. At any time I can be planning 3 or more events, so each event has its own project with sub tasks. I can easily share the tasks, communicate with people I work with, and everything is tracked. I have all the tasks archived for years of events!

19. Create a “One Day” List

I created a “One Day” list : a place for me to put all of the great ideas that I wanted to do “one day.” Every few weeks, items from this list graduate to my actual priority list. I am an idea person which can be a huge distraction because working on a ton of ideas means you don't make meaningful progress on any. Having a place to store the potential distractions allows me to stay focused on my priorities while still capturing the new directions.

20. Focus on 1-3 Big Tasks a Day

I only focus on 1-3 big tasks a day. I used to have a never ending to-do list, but instead of writing out a million things for each day I only focus on 1-3 big things. It's been a game-changer for me because I am pretty much a full-time mom running two businaesses and have very few hours a day to get things done.

I had to figure out a better system to feel less overwhelmed and also help me feel like I've actually accomplished something. Sometimes I also write a "done" list at the end of the day rather than "to-do" list which feels like I accomplished even more - even if it's simple tasks like ordering more business cards.

21. Remove the Pressure to be Productive

The more I remove the pressure to be productive, focus on my biggest priorities, and trust that I'm moving at the right pace, the more productive I become.

Putting pressure on myself left me feeling rushed and behind like there was never enough time to get things done. By shifting my energy to trust that everything will get done and to focus on what's actually important, I can go through my day with more ease while still moving forward in a meaningful way.

22. Be Aware of Your Level of Energy

The most valuable thing I've learned is to build awareness around my level of energy in different domains and consistently take tiny steps to replenish it throughout the day.

I started doing this after doing research for a client. As a coach, I'm always trying to understand what's best for those I serve. When I tried it for myself, it was life-changing! It allows me to feel much more present and intentional with everything I do which means cutting out distractions and therefore working much more efficiently. In addition, it's a perfect way to feel aligned with my values of positivity, simplicity, growth, and challenge. 

23. Utilize Time Blocking

I am a firm believer in time blocking my calendar for both work and personal tasks. Scheduling chunks of time helps me to keep focused during tasks and block out distractions. This ensures I don’t spend too much time on one thing and can get to everything I need in a day to feel productive. 

You can also easily get into a routine with daily time blocks and better manage your time as you learn how much time it takes to get certain tasks done. Calls are at my desk in the morning, all meetings are made mid-day, and afternoons are spent with branding opportunities and catching up with the team.

24. Try the 33-Minute Trick

The most legendary, crazy, prolific, productive copywriter of the twentieth century, Eugene Schwartz, would set a timer on his desk for 33 minutes and 33 seconds. During that time, the only thing he could do was the task at hand.

This 33 minute trick really forces you to focus on what you're doing by—removing any and all distractions—and breaks up your day into digestible chunks. Plus, it turns out to be a perfect nugget of time pressure: long enough to get something very meaningful done but not so long that it feels like a chore. 

About the Author: All womxn featured in this article are members of Dreamers & Doers, a private collective for extraordinary entrepreneurial womxn supporting one another in achieving audacious dreams. Dreamers & Doers mission is to catalyze the success of womxn leaders and their ventures through community and mutual support.

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How to Make Intentional Career Moves with Jyothi Rao, CEO of Intermix


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ABOUT THE EPISODE

After graduating from college, Jyothi Rao joined Gap Inc., where she spent 16 years climbing the ladder, serving the company in different roles. From there, she moved along to become Executive Vice President and General Manager of Gilt.com—where she was instrumental in growing the business into a leading digital fashion site. 

Now, she’s CEO of INTERMIX, and successfully led the luxury women’s brand transformation into the leading omnichannel fashion boutique that it’s known as today.

Jyothi is joining WorkParty today to chat about all things career growth—she’s sharing the details of her journey climbing the corporate ranks, what it means to make intentional career moves, and the importance of establishing a positive work culture that fosters growth. Plus, the strategies that set Intermix apart from the rest—and advice for small businesses to do the same.

IN THIS EPISODE WE DISCUSS

  • Her experience climbing the corporate ladder at Gap's portfolio brands for 16+ years

  • Merging the gap between the retail shopping experience and the digital world

  • How to strategize your career moves to learn as much as possible and grow your toolkit

  • Why "playing for the long game" is essential to achieving maximum success

  • The importance of setting goals for not only the company but each employee as well

  • Her guiding principle: Never stop learning!

  • Why you should stop saying "out with the old, in with new"

  • Female empowerment and it's role in INTERMIX's brand DNA

  • The progress and future plans pertaining to sustainable fashion

RESOURCES

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Pietra COO, Tala Akhavan on Balancing Work, Motherhood, and Access to Female Entrepenurship

Using Technology to Drive Social Impact with AllVoices Founder, Claire Schmidt

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How to Get What You Want with Author, Coach, and Podcast Host Julie Solomon

ABOUT THE EPISODE

For more than fifteen years, Julie Solomon has been empowering lives—including her own.  Host of The Influencer Podcast, Julie, has launched several successful online programs and masterminds, including Pitch It Perfect, The Influencer Academy, and SHINE Mastermind. She helps women turn messages into movements and empowers entrepreneurs to grow their influence and impact.  

Julie also made her debut as an author just a few weeks ago with her book titled “Get What You Want: How to Go from unseen to Unstoppable.” Filled with actionable steps and easy exercises, Get What You Want offers a no-nonsense, eye-opening path that enables you to leverage your power and influence. On this episode of WorkParty, Julie dives into her tried and true strategies for unlocking potential and finally getting what you really want.

RESOURCES

To join the WorkParty click HERE
To connect with Julie Solomon click HERE
To connect with Jaclyn Johnson click HERE
To learn more about Get What You Want click HERE
To follow along with Create & Cultivate click HERE
To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

IN THIS EPISODE WE DISCUSS...

The moment that led Julie down a path of pushing doubt aside and accomplishing the impossible

The point she realized her learnings and own growth could be used to help others 

Outdated ideas women should leave behind if they want to truly grow

How realizing and coming to terms with our origin story helps identify and overcome the systems that hold us back

Exercises or steps that can help someone pinpoint or breakdown their origin story

Advice for overcoming limiting beliefs

Julie's 3 tools for freedom

OTHER EPISODES YOU MIGHT LIKE . . .

Revolutionizing an Untapped Market with Liz Lange, Iconic Designer & CEO of Figue

Introducing Create & Cultivate's New CEO, Kate Spies!

Pietra COO, Tala Akhavan on Balancing Work, Motherhood, and Access to Female Entrepenurship

Using Technology to Drive Social Impact with AllVoices Founder, Claire Schmidt

Live from Austin Pop-Up: How to Define Goals and Rise to Your Potential with Payal Kadakia, Founder of ClassPass and Author of LifePass

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How to Write a Killer Grant Proposal for Small Business

Grant proposals are similar to business plans, include many of the same elements and have the same purpose: to get that money. 

Most grants fall into three categories: federal, private, and corporate grants. There are no federal grants specifically for women, but there are private grants for women from foundations, private organizations, and businesses. 

Grantmakers usually distribute funds through Request for Proposals (RFP), concept papers or grant announcements and bidding processes. Committees read, score and make recommendations for funding. But what are they look for when allocating funds? Decisions are based on the applicant's ability to fit their idea or proposal into the grantmaker's area of interest. If your goals are not in line with the grant's goals, it is unlikely that they will fund your program or idea. 

So just as a cover letter should be tailored to the job for which you're applying, your grant application needs to be as specific as possible. Writing a competitive grant proposal takes time as well as a thorough understanding of your mission. When we're talking "free" money it's going to take a chunk of your free time. 

Here are 5 steps to ensuring you're in the running. 

1. BE MORE SPECIFIC 

We can't overstate this: Your grant proposal should be finely tailored to the organization offering the grant. For example, the Eileen Fisher Women-Owned Business Grant Program is in its 13th year and support leadership programs for women and girls, women-owned businesses and local communities. It is a grant program offering aid to women in business that are beyond the start-up phase and ready to expand their business, their potential for positive social and environmental impact. The program has very specific eligibility requirements. For example, the business must be in operation a minimum of three years, at the time of application. But is also has more nebulous requirements. Here is where you pull ahead of the pack. There are plenty of female-owned business that have been in operation three plus years. But how many of those align with the Eileen Fisher company mission and leadership practices? Nail this. 

Many grant proposals are scanned first so you need to be very clear and have sentences that stand out. Don't be over-flowery and don't try to "sound smart." Jargon is your enemy in this case. 

2. DO YOU HAVE TO START ON PAGE ONE?

No. This isn't the SAT. You can start in the middle and jump around. Or start with your strengths and work from the inside out. If there is a section of the proposal you know you can nail, begin there because it will give you the confidence to move into sections you find more intimidating. 

Some applicants like to start with the executive summary (always used in business plans) or introduction. It's the highlight reel that will help you develop an outline for the remainder of your proposal. Others like to start with the budget because numbers are easier to crunch (and more concrete) than ideas. 

Ask yourself: What are my strengths? What are my priorities? What problem am I solving? Why am I the person to solve it? 

3. THE EXECUTIVE SUMMARY IS YOUR FIRST IMPRESSION

If the cover letter is the hello hook, the executive summary is what draws the reader in and commits them to reading the rest of your proposal. It is one of the most crucial pieces of writing and it is your chance to make a powerful first impression and identify yourself clearly. So what do you need to include?

1. The business idea and mission, proposed title, the problem it solves, and why it's needed in the marketplace. 

2. Describe not only the need but objectives and deliverables as well. 

3. An overview of the key points that match the funder's interest. (Refer to earlier point about the Eileen Fisher grant.)

4. How much the total project will cost. 

5. Keep it at one page. 

6. Make sure to thank the funder for consideration. 

The committees that read grant proposals for a living know when details have been thought out and when they haven't. 

4. MAKE YOUR OBJECTIVES SMART

Use the acronym SMART when developing your key objectives to make sure you're on-track. 

S - Specific
M - measurable
A - Action oriented
R - Realistic
T - Time oriented

5. REACH OUT TO A FORMER AWARDEE 

If you're really stuck most grant programs make former winners public. If you want advice reach out to a company that received funding and ask for guidance. They may be willing to offer it to you, they may not. But if you ask for a 30 minute coffee or phone call and the request is granted, well, you're one step closer to writing a killer proposal. 

Remember: this is a complicated and long process. These suggestions are the tip of the iceberg. One of the most important things you can do is give yourself ample time to complete the proposal. As well as give someone you trust ample time to review it. 

It can be a game-changer to have someone validate your work, but there's no such thing as easy money. 

More from our blog:

Turning Obstacles Into Opportunities with Filmmaker, Digital Creator & Brand Expert, Renae Bluitt

LISTEN TO THE EPISODE

ABOUT THE EPISODE

Today’s guest is a filmmaker, digital content creator, and branding expert, who serves as an advocate for Black women’s accurate representation in the media. With over a decade of experience, she’s gained valuable insight into Black women entrepreneur’s narratives — a passion that she channeled into her cinematic debut. Renae Bluitt is the executive producer and creative director of “She Did That”— a documentary that explores the passionate pursuits of Black women and their journeys as entrepreneurs. 

The film offers an intimate peek inside the truths, trials, and triumphs of Black women building brands and their legacies. She Did That premiered at the ESSENCE Music Festival and is currently streaming on Amazon Prime Video. 

Renae sought to spotlight the drive that Black women use to turn their obstacles into opportunities and passions into profit. Now, with her podcast of the same name, Renae continues to inspire the next generation of change agents with the stories of inspiring women. 

On this episode of Workparty I’m so excited to chat with Renae about her experience as a filmmaker, entrepreneurship and the funding gap for women of color, and her tried and true strategy to overcome fear. 

IN THIS EPISODE WE DISCUSS:

  • How her storytelling skills and PR background laid the foundation for her career

  • How to turn an obstacle into an opportunity when you hit your burnout threshold

  • Creating a runway to transition from a corporate 9-to-5 into entrepreneurship

  • The power of saying no, when to set boundaries, and how to honor your values

  • Why not all money is good money, and how to be selective with your projects

  • Her journey being one of the first bloggers to share the stories of other Black women

  • Why ‘ignorance is bliss’ was an advantage when producing her She Did That the film

  • The importance of working on projects in service to a greater cause than yourself

  • Why entrepreneurship is the path to freedom in life and how to release your limitations

  • What strategy she uses to overcome fear and continue pushing forward

RESOURCES

To join the WorkParty click HERE
To connect with Renae Bluitt click HERE
To connect with Jaclyn Johnson click HERE
To learn more about She Did That Film click HERE
To learn more about She Did That Podcast click HERE
To follow along with Create & Cultivate click HERE
To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

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Mastering The Mindset with Topsie Vandenbosch, Mindset & Emotional Intelligence Coach 

ABOUT THE EPISODE:

A lot of work goes into owning and running a business. But the hard work shouldn’t end with key marketing strategies, team growth, or connecting with clients—it’s so important to go even further and work on yourself too.  Mindset is a huge part of the entrepreneurial journey but it’s often the missing piece when it comes to reaching your greatest potential.  

Thankfully, we have today’s guest who is an expert equipped with the knowledge and tools to change this narrative. I’m so excited to introduce Topsie Vandenbosch, a Leadership Mindset coach who helps women crush the negative thought patterns and behaviors that sabotage success. 

Using her foundation in mental health therapy and a passion to help others, Topsie built proven mindset and emotional intelligence strategies. Everyday she helps 6 and 7 figure entrepreneurs unearth deeper confidence and higher potential so they can scale their businesses—without spiraling. 

I’m so excited to talk to Topsie about everything from recognizing language as a tool to the mindset strategies that will launch your ideas to the next level.

IN THIS EPISODE WE DISCUSS:

  • Her upbringing, her background serving the community, and day in the life as a mindset coach.

  • How business owners can identify core values, remove limiting beliefs, and achieve their goals.

  • Leaving your ego at the door when it comes to mental health and business.

  • Combating imposter syndrome and building your business independent of other platforms.

  • Maintaining interpersonal work and business growth without feeling burnout.

  • Feeling confident and accomplished on the continuous hamster wheel that is self-development.

  • How we can slow down living in the era of instant gratification and constant connection.

  • The need to always be doing more as a high-achiever and learning how to enjoy the success.

  • How to make decisions for your business from an emotionally intelligent point of view.

Everything You Need To Know About The Metaverse With Kirin Sinha, Founder Of Illumix

ABOUT THE EPISODE

As founder, CEO, and tech lead of Illumix, an AR technology and media platform, Kirin Sinha is turning her company into a portal to the metaverse—connecting brands and consumers in the new world.  

Started in 2017 to push boundaries and elevate the quality of augmented reality in the fields of fashion, game design and film, Illumix is currently beating some of the world’s most popular mobile games, and now she’s building the metaverse for Disney. 

As one of Silicon Valley’s few minority female founders and CEOs with a technical background, Kirin and Illumix are redefining the landscape for AR technology. On this episode of WorkParty, we cover how Kirins love of dance and math influenced her career trajectory, how she built and maintains confidence, the boundaries of storytelling, and of course, the metaverse.


LISTEN TO THE EPISODE

RESOURCES

• To join the WorkParty click HERE
• To connect with Kirin click HERE
• To connect with Jaclyn Johnson click HERE
• To follow along with Create & Cultivate click HERE
• To learn more about Illumix click HERE
• To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

IN THIS EPISODE WE DISCUSS . . .

• How Kirin's interest in dance and math intersected and fueled her while growing up.

• How AR can further push the boundary of storytelling.

• Kirin's experience fundraising $13M, including funds from acclaimed director, Michael Bay.

• What the metaverse is, and what it is not.

• What it means to "meet" someone in the metaverse.

• Examples of active participation in the metaverse.

• How the metaverse with benefit entrepreneurs.

• Fostering the development of women and people of color in STEM.

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How to Be a Better Leader and Level-Up Your Career

Millennials are not only taking over the workforce, they’re quickly stepping into more and more leadership roles. In fact, a 2017 study found that the millennial leadership trajectory is as follows:

More millennials are moving into leadership roles where they can finally execute on visionary ideas and implement change that they wished those who came before them would. Despite the value millennials bring to the workforce, we’re all a work in progress, and becoming a better leader is necessary for many of the millennials who are new to the role. 

Keep these ideas in mind as you grow into your leadership position, which bodes well for your career and the organization. You may find that you garner greater respect and get more done as you learn and develop the skills necessary to manage an organization.  Read on to find out what you need to do (and ditch) to become a better leader.

Let Go of Fears

Be better: Stop second-guessing yourself.

Fear of personal failure was the number one fear in a 2016 poll of Americans. And for millennials, this fear is often masked as “imposter syndrome.” Imposter syndrome can be defined as the feeling of being inadequate, despite continued success. A whopping 70% of millennials experience this, in both work and life, but why?

“Millennials might feel impostor syndrome more as they’ve entered the workforce at a time of outrageous technological advancements and constant comparison on social media,” says Breena Kerr of The Hustle.

She continues, “Technology is growing so fast that most of us are learning something new on almost every project we work on. And that can make you feel like you don’t have the expertise you should.”

To be a better millennial leader, you must ditch the fear and find confidence in what you do, and channel that when managing employees and making decisions. Trust your intuition and your skills—this is a requirement for leaders who want to see growth and success in their position. 

Strategize Effectively

Be better: Find solutions that are effective—not just fast or easy.

A McKinsey and Company study of 80 organizations around the world, of varying sizes and industries, found that effectiveness was one of the top four attributes of a great leader.  

When you focus on being effective, rather than making decisions or problem solving based on what’s easiest or fastest, you become a stronger leader. “Often leaders assume that as long as they have ideas, a vision, and a sense of purpose, that will be enough to lead the way forward,” says David Grossman, CEO of Grossman Group. “If only it were that easy. In truth, good leaders know the importance of planning and clearly spelling out the path ahead.”

Find the best brainstorming style for you and use that to flesh out ideas fully and effectively. A simple pros and cons list may be all you need to shake out the best solutions.

Communicate

Be better: Be authoritative and flexible.

Being a leader requires great communication skills, which can be challenging for some millennials. “The real reason millennial leaders struggle to communicate doesn’t lie in their ability to have reasoned, productive exchanges with other people,” explains Kimberly Fries, a millennial communication and leadership coach. “Instead, it lies in their circumstance, the very style of their leadership, and their personality.”

She breaks it down further, explaining that this struggle with communication comes down to three things:

To combat these innate issues, focus on communicating clearly and effectively while embracing the strengths of your employees and maintaining your authority. Be flexible and willing to adapt communication skills as employees need, especially when working with a mixed generational team. For example, some employees will do better with emails and chat, while others need more in-person time; adjust for both to be a better millennial leader.

Be Authentic

Be better: Listen attentively.

In a world filled with social media, where we’re surrounded by the perception of who someone is, it’s easy to be inauthentic. Especially in a role of authority, where you want to command the respect that a leadership role commands. Yet, authenticity is critical in business. 

When you’re hyper-focused on the image you’re portraying to others, it’s hard to build true and lasting relationships that you need to be successful in business—relationships with mentors, financial advisors, and most importantly, with employees:

“Authenticity—both in business and in networking—is important for establishing reciprocal relationships with others,” says Ted Rollins, entrepreneur and founder of Valeo Groupe. “Long-term, rewarding professional partnerships don’t begin with a selfish attitude.”

When you listen and remain authentic in both your decision-making and interactions with others, you’ll be better at driving the ship. 

Start Leading

Keep these ideas in mind as you grow into your role and take steps in your career. Authenticity, effectiveness, communication, and confidence are all critical for all high-level roles—both getting and keeping them. When you work toward becoming a better leader, you boost both your career and your position within your current role. 

About the Author: Jessica Thiefels has been writing for more than 10 years and is currently a full-time writer, content marketing consultant, and business owner. She’s been featured in Forbes and Business Insider and has written for Manta, StartupNation, Glassdoor, Lifehack, and more. Follow her on Twitter @Jlsander07 and connect on LinkedIn.

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This story was published on August 29, 2017, and has since been updated.

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How to Speak Your Dreams Into Existence with Jennifer Meyer, Founder & Jewelry Designer

ABOUT THE EPISODE

Owning one of the most well-known and celebrity-obsessed  fine jewelry brands was never part of Jennifer Meyer’s plan. But if you ask us, becoming a designer was definitely part of her destiny.  

After graduating with a degree in psychology, Jennifer landed an editorial job at Glamour magazine, eventually becoming a PR powerhouse for brands like Giorgio Armani and Ralph Lauren. However, after years of success something shifted. She unearthed a greater connection to her roots and decided it was time to achieve her lifelong dream of becoming a jewelry designer—a secret wish Jennifer had fostered at age 6 when her artist grandmother taught her to make jewelry. 

Jennifer leaned into her creative vision and launched a namesake jewelry brand—one that would make Jennifer Meyer a household name. On this episode of WorkParty, Jaclyn Johnson talks to Jennifer about her non-linear career path, pushing aside fear, and giving yourself permission to go for it—whatever it may be.  


LISTEN TO THE EPISODE

RESOURCES

• To join the WorkParty click HERE
• To connect with Jaclyn Johnson click HERE
• To follow along with Create & Cultivate click HERE
• To learn more about Jennifer Meyer Jewelry click HERE
• To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

IN THIS EPISODE WE DISCUSS . . .

• Jennifer's pivot from PR to successful jewelry designer.

• Pushing aside the fear to just start.

• The biggest thing young entrepreneurs should keep in mind when networking and asking questions.

• What it was like reconnecting with her roots by launching a business.

• The process of self funding a jewelry business.

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Invest in Yourself with Financial Expert Dominique Broadway

Living in the Beta Mindset with Lively CEO and Founder, Michelle Grant

Revolutionizing an Untapped Market with Liz Lange, Iconic Designer & CEO of Figue

Introducing Create & Cultivate's New CEO, Kate Spies!

Pietra COO, Tala Akhavan on Balancing Work, Motherhood, and Access to Female Entrepeneurship

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Living in Beta With Michelle Grant, Founder and CEO of Lively

ABOUT THE EPISODE

After several successful years leading teams at popular retail brands like Nautica and Victoria’s Secret, Michelle Grant found herself looking for a new challenge. Not only that, the underlying messages of the exclusive lingerie industry were wearing on her mind. 

Instead of attempting to work through burnout, Michelle listened to her gut. She quit her 9-to-5 job, learned the ins and outs of building a business, and ended up launching Lively—a lingerie brand built on a mission to empower and innovate, all while providing ultimate comfort. 7 years later Michelle isn’t just leading a brand—she’s leading and inspiring a community of women to live passionately and confidently.

But Michelle’s approach to business has been a little unconventional—she didn’t just launch with a product, she launched with an idea. On this episode of WorkParty, Michelle is giving us the low down on her pivot away from traditional business plans, how she continues to innovate in the Lingerie industry, and what it means to live, work, and play in Beta. 


LISTEN TO THE EPISODE

RESOURCES

• To join the WorkParty click HERE
• To connect with Michelle Grant click HERE
• To connect with Jaclyn Johnson click HERE
• To follow along with Create & Cultivate click HERE
• To learn more about Lively click HERE
• To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

IN THIS EPISODE WE DISCUSS . . .

• The value of networking and strategies for forming new relationships.

• How Michelle's previous roles set her up to start Lively.

• How Lively's community-first strategy led to a widely successful ambassador program.

• The implementation of levers, and how entrepreneurs can activate them for business.

• What it means to live in the beta, and how to apply it to your life.

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Revolutionizing an Untapped Market with Liz Lange, Iconic Designer & CEO of Figue

Introducing Create & Cultivate's New CEO, Kate Spies!

Pietra COO, Tala Akhavan on Balancing Work, Motherhood, and Access to Female Entrepenurship

Using Technology to Drive Social Impact with AllVoices Founder, Claire Schmidt

Live from Austin Pop-Up: How to Define Goals and Rise to Your Potential with Payal Kadakia, Founder of ClassPass and Author of LifePass

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Printfresh | Visit printfresh.com/workparty or use code PARTY for 15% off your first order.


The 8 Tiny Business Issues You’re Not Addressing

I’ve worked on all sorts of businesses with different people, personality types, and motivations. A through line with all of them: you have to pay attention to the small stuff, because the small stuff can turn into the big stuff. Molehills to mountains, as they say. And it's not great to be stuck on top of Everest with no gear. 

Here are eight small issues you could be overlooking that have much bigger implications if not addressed sooner than later.

ONE

You haven’t faced your fears or at the very least surfaced what those fears are. Any person who starts a business has fears, insecurities, triggers. Having a really straight talk conversation with yourself and writing down what your fears are will get them out of your head and onto paper (physical or digital). A lot of times these fears, insecurities, triggers are intuitive sensations that we don’t have language for. They can creep up without us realizing and unconsciously sabotage us. Digging deep, bringing those fears to the surface and recording what they are, forces you to to create language for them so that as they pop up along the way, and they will, you will recognize them more easily and take them head on.

TWO

You haven’t decided WHY you actually want to build this business. Having an idea, knowing you’ve got the ability to execute it: all great stuff. But have you asked yourself what you want your business to do for YOU in the future? Thinking through and jotting down how your business fits into your overall life mission (determining what your life mission is in the process) is hugely important. This is a big question to answer but even taking a stab at answering it will be a helpful tool to in you connecting your business effort with a clearer purpose, so that you can do what’s right for YOU and get quicker into solving the problem at hand as you face different business challenges in the future.

THREE

You haven’t incorporated resting and recharging into your strategy. You haven’t made “whitespace time” a priority. I’ve seen a lot of owners fill their time with busy-ness--they equate constant movement with progress.  All that go, go go energy is good for nothing if you’re not also balancing it with some chill, chill, chill energy to regroup, let things settle in, and give your business building muscles a chance to recharge. At the beginning of your business determine how you’re going to build “whitespace time” into your strategy. Otherwise, say hello to burnout.

"You need to make whitespace time a priority." 

Tweet this. 

FOUR  

You haven’t thought about how you’re going to make money -- MONEY. You have a business idea. You even know how to market it. You’ve got the network to start spreading the word and you’ve got the messaging and your target audience down pat. But have you thought about how you’re going to make money? Building that audience is one thing. Making money is another. Build your business with money and profits on the brain right out the gate. Taking the time to put together a financial plan--even if it’s rough and dirty--that can evolve as your business evolves will help you keep the lights on and set your business up for more sustainable growth.

FIVE 

You’ve made someone a cofounder when they shouldn’t be. There are a lot of reasons why I’ve seen this happen. Some business owners have been scared or didn’t realize they were scared to go at building their business alone (see #1-- if the person maybe knew this was a fear they would’ve probably been able to manage this) so they bring on a cofounder. Sometimes people make someone a cofounder because they don’t have money to compensate them as an employee so they make up for it in giving them cofounder status. Whatever the reason is, make sure you’re bringing on a cofounder to augment your business, not satisfy an insecurity or out of not being able to pay (there are other creative ways to compensate--apprenticeship, barter, etc.!).-- you won’t be setting up that person nor yourself nor your business for success if they’re brought on for any other reason besides being a strategic leadership partner.

"Business mistake: You’ve made someone a cofounder when they shouldn’t be."

Tweet this.

SIX

You haven’t decided what you’re okay saying no to. Your time is a precious commodity. And you’re one person. If you haven’t figured out what you’re okay saying no to, next thing you know your calendar is chock-full and you’re taking coffees with people without really knowing how to maximize your java date. Being able to turn a conversation into something that will help you grow your business is a skill. But so is saying no to meetings that don't make sense. You need to focus on the more important aspects of your business that deserve your attention. Get laser focused on what you’re going to say “no” to (nicely of course). 

SEVEN

You haven’t determined who to go to for what. Think through the strengths of the people in your network and uncover how they can help you. This will help you be clearer and more strategic in your asks of them. People like to help but don’t waste the wrong ask on the right person.

EIGHT

You haven’t written any of your plans down. If you’re starting a business chances are you’ve been thinking about it for some time and you’ve finally gotten to a place where you’re ready to pull the trigger. You’re ready to take that leap. Pause and jot down, even quickly, what your current plan is. You don’t have to do a full-fledged strategy; it doesn’t have to be fancy. Writing down what success looks like for your first week, month, year will help you avoid blockages going forward--this is not only a great way to clarify your thinking it’s a great way of firming up the commitment to yourself. 

Alison Gilbert is a business coach and consultant. She’s helped over a dozen owners and entrepreneurs grow profitable businesses quickly and efficiently, including such companies as Well+Good, Levo League, Maiyet and Plum Alley. Prior to building her consultancy she was hire number four and COO of food media company Tasting Table where she grew it into a forty person team reaching a readership of millions.  Visit her site and schedule a free consultation. 

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Revolutionizing an Untapped Market with Designer & CEO of Figue, Liz Lange 

ABOUT THE EPISODE

Designer and entrepreneur Liz Lange pioneered "maternity chic" by creating stylish, body conscious clothes for pregnant women—something that surprisingly didn’t exist in the 1990s.  Working alone out of a one-room office, she created Liz Lange Maternity, a brand that changed the face of maternity fashions and disrupted the industry before anyone else had the chance to.  

She’s forged huge partnerships with Nike and Target and has dressed most major pregnant celebrities, from Cindy Crawford to Reese Witherspoon. After selling her namesake brand, the industry innovator made a major return with the purchase of Figue, a popular ready-to-wear dress brand. While she’s been hard at work as Creative Director, she’s also jumped right into the role of CEO, strategizing the brand’s fresh perspective on direct to consumer growth. 

On this episode of WorkParty, the industry icon covers everything from how she built her maternity empire from the ground up to the importance of having a strong POV in the fashion industry. 

LISTEN TO THE EPISODE


RESOURCES

• To join the WorkParty click HERE
• To connect with Liz Lange click HERE
• To connect with Jaclyn Johnson click HERE
• To follow along with Create & Cultivate click HERE
• To follow along with Figue click HERE
• To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

IN THIS EPISODE WE DISCUSS . . .

• The begining of her career as as a staff writer for Vogue
• The moment she realized she was actually revolutionizing the category of maternity clothing
• Dressing pregnant celebrities like Gwenyth Paltrow, Kate Winslet and Julia Roberts.
• Forging partnerships with brands like Target and Nike.
• What it was like selling the business she built to a private equity firm.
• Her experience and work investing in women-led companies like Harper Wilde and Carbon 38.
• The skills that are essential to working in the fashion industry.
• Taking over an already established brand.

OTHER EPISODES YOU MIGHT LIKE . . .

Introducing Create & Cultivate's New CEO, Kate Spies!

Pietra COO, Tala Akhavan on Balancing Work, Motherhood, and Access to Female Entrepenurship

Using Technology to Drive Social Impact with AllVoices Founder, Claire Schmidt

Live from Austin Pop-Up: How to Define Goals and Rise to Your Potential with Payal Kadakia, Founder of ClassPass and Author of LifePass

Live from Austin Pop-Up: Lauryn Bosstick on Uncensored Advice, Female Empowerment, and Building Brand From Scratch

THIS EPISODE IS BROUGHT TO YOU BY...

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Introducing Create & Cultivate's New CEO, Kate Spies

ABOUT THE EPISODE

When I founded Create & Cultivate back in 2010, Jaclyn Johnson's goal was to create an intentional space for the next generation of creatives, entrepreneurs, CEOs, and leaders to spark conversation, collaborate on their passions, and enhance their businesses. What started as a networking event to connect like-minded women, soon grew into a multi-platform media and events company providing modern working women with content, community, and tools to create & cultivate the career of their dreams.

And as the Create & Cultivate community grows, our team grows with them. Which is why we're so excited to introduce our new CEO—Kate Spies! She’s a powerhouse media executive with a track-record for growing brands, connecting audiences, and found her niche in stepping into leadership roles when female founders are ready to take their businesses to the next level. She’s bringing her incredible expertise to further Create & Cultivate’s impact on the workplace, and what it means to be the brand. Tune into this episode of WorkParty as Jaclyn chats with Kate about her experience building strong teams, her thoughts on the next wave of entrepreneurs, and what's in store next for Create & Cultivate.

LISTEN TO THE EPISODE

RESOURCES

• To join the WorkParty click HERE
• To connect with Kate Spies click HERE
• To connect with Jaclyn Johnson click HERE
• To follow along with Create & Cultivate click HERE
• To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

IN THIS EPISODE WE DISCUSS . . .

• Her path from fashion, to digital media, to women's lifestyle, and more!
• The best way to keep growing and learning on your way to the top
• Her leadership must-haves: transparency, collaboration, and innovation
• How businesses can and should evolve and shift over time
• Why moving from Sydney to NY was the most rewarding risk she ever took
• How to find an impactful mentor you trust and look up to
• Table stakes of being a CEO in 2022
• What attracted her to Create & Cultivate
• Why she will only work at a mission-driven company
• Her plans for the future of Create & Cultivate


OTHER EPISODES YOU MIGHT LIKE . . .

Pietra COO, Tala Akhavan on Balancing Work, Motherhood, and Access to Female Entrepenurship

Using Technology to Drive Social Impact with AllVoices Founder, Claire Schmidt

Live from Austin Pop-Up: How to Define Goals and Rise to Your Potential with Payal Kadakia, Founder of ClassPass and Author of LifePass

Live from Austin Pop-Up: Lauryn Bosstick on Uncensored Advice, Female Empowerment, and Building Brand From Scratch

Golde Founder Trinity Mouzon Wofford on Approachable Wellness, Mentorship, and Superfood Success


THIS EPISODE IS BROUGHT TO YOU BY...

Zencastr |  Interested in sponsoring this show or podcast ads for your business? Go to zen.ai/party and fill out the contact information so Zencastr can help you, bring your business story to life.

Printfresh | Head to printfresh.com/workparty or use code PARTY for 15% off your first order!